Premium CGI & AI for a fixed price.
What we offer
High-end, studio-based CGI films for a fixed price. Get the premium quality you'd expect from Not Important Studio in a compact, efficient and affordable package, perfect for brands that want the best without the cost of a fully custom production. Our streamlined process gets you a visually stunning 20-25 second film in three weeks.
Why it's possible
We've created a streamlined workflow that focuses exclusively on studio-based CGI shots. By eliminating complex environments and using a library of pre-built effects, we deliver the same high-end quality as our larger productions in a faster, more accessible package, without losing your brand's identity.
What you get
- A product video of 20-25 seconds, in 16:9 HD and 4K
- The same video in square, 9:16 and 4:5
- All clips delivered separately, so you can edit your own versions
- 10 stills taken from the main video, ready for web use
What about AI?
Our process leans on traditional CGI, since most AI is still too unpredictable and time-consuming for this kind of work. But we do use it where it genuinely helps, in combination with CGI: AI upscaling and frame interpolation, for example.
Curious what that quality looks like? Have a look at our work.
How the process works
Our process is designed to be clear and efficient, ensuring a fast turnaround without sacrificing quality. Here's a step-by-step look at how a project flows:
Kick-off
You provide us with your product, a moodboard and any other relevant information. We then assess your product's complexity; most products are included in our fixed price, but some highly detailed items (like watches) may have a small surcharge.
Moodboard & storyboard
Based on your input, we create a moodboard and a storyboard (or previs) that clearly outlines the look and feel of the film.
Revision round 1
You give feedback on the storyboard, and we make any necessary adjustments.
Rendered video
Once the storyboard is approved, we create a fully rendered video.
Final revision round
You get one last chance to give feedback before we finalise the project.
Final delivery
We deliver the final video in all the required formats, ready for use.
Ready for the spotlight?
Your brand deserves visuals that make an impact. Whether you're launching a new fragrance, a piece of jewelry or a beauty product, we'll help you create a powerful visual story without the uncertainty of a lengthy custom project. Fill out the form and let us know what you want to create.